Office of the Ombudsman

Refreshing and repositioning The Office of the Ombudsman

The Office of the Ombudsman holds the Government to account so that every person in New Zealand is treated fairly. When we were first engaged the organisation had a distinctively traditional, Government personality and reputation - at odds with it's purpose.

The task was to help reconnect the organisation in a meaningful way to the public. We worked with strategist Mike Meechan to create the brand foundations and roll out refreshed brand and communications.

Deliverables
Brand positioning
Brand identity design
Brand guidelines
Signage & wayfinding
Infographics
Reports
Merchandise & apparel
Employee engagement branding
Template design
Stationery
Email marketing (EDM)
Project management
Account management